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Sales, Service & Management Training Solutions for Automotive, Boat & RV Dealers


Controlling “Post-Sale” Reconditioning by Richard Keeney
Controlling “Post-Sale” Reconditioning by Richard Keeney
After the sale, carrying around excessive baggage caused by fulfilling customers’ requests for "freebies" can be minimized or prevented. In some instances, immediate accommodations may not make good business sense. Save time, energy and money by staying in control of every automotive sales situation.

Building Relationships: Turn Your Weakest Marketing Arm Into Your Strongest by Richard Keeney
Building Relationships: Turn Your Weakest Marketing Arm Into Your Strongest by Richard Keeney
Never underestimate the power of building solid relationships in sales. Start retaining more customers and creating your own showroom traffic by personalizing your prospects' experiences.

How NOT to Ask For the Business (Some Humor Intended) by Richard Keeney
How  <em>NOT  </em>   to Ask For the Business (Some Humor Intended) by Richard Keeney
First off, I’m not painting all salespeople with a wide brush here. Face it, it may be human nature for some to lack the conviction when they have a good bit of doubt about the anticipated customer's reaction to a proposal.

Trade Walk: A Great Sales Process Decision by Richard Keeney
Trade Walk: A Great Sales Process Decision by Richard Keeney
The trade walk may well be an area that you feel you have a very good handle on. Let's review a few things just so you can assess whether or not you have room to take it up a notch or two.


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