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The Mar-Kee Group

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Leading Provider of Automotive, Boat & RV Sales, Service & Management Training Solutions


The Mar-Kee Group’s David Martin to Present Handling Objections Workshop at NADA
The Mar-Kee Group’s David Martin to Present  Handling Objections Workshop at NADA
David Martin will be presenting a sales training workshop “Marketing Opens the Door: Closing Seals the Deal” at the NADA 2017 Conference and Expo at end of January in New Orleans.

New Automotive Sales Training Program Makes Life Easier for Managers
New Automotive Sales Training Program Makes Life Easier for Managers
Imagine your salespeople starting each day with the most important sales training program available? With The Mar-Kee Group’s new, revolutionary 90 Day Boot Camp, training just got a lot easier for managers and it’s perfect for new hires and underperformers.

Role Play Your Way to Success by David Martin
Role Play Your Way to Success by David Martin
Role-playing with your Automotive Sales team will give them the confidence and inspiration to know what to say when handling objections from potential customers. Just like in sports or the fine arts, honing your craft involves practice. Through role-playing, your sales team will master professional and effective responses to the most common objections.

10 Ways To Effectively Interact With Women Buyers by David Martin
10 Ways To Effectively Interact With Women Buyers by David Martin
Women purchase over 50% of the cars bought and play a major role in over 85% of car purchases. By implementing these 10 practices, we believe you are sure to notice an improved rapport that moves you closer to the sale.

20th Anniversary Reflections by Richard Keeney
20th Anniversary Reflections by Richard Keeney
Richard Keeney reflects on the origin of the The Mar-Kee Group and how he and his co-founding partner David Martin have been able to successfully grow the 20 year old company year after year.

A 25K-Technician Shortage Spells Problems by David Martin & Brett Coker
A 25K-Technician Shortage Spells Problems by David Martin & Brett Coker
Currently, it is estimated that the automotive repair industry is experiencing a shortage of 25,000 technicians and that number will likely worsen. How are you attracting and keeping your top technicians?

Top 3 Factors Women Consider When Purchasing a Vehicle by David Martin
Top 3 Factors Women Consider When Purchasing a Vehicle by David Martin
Women buyers are an important demographic to understand regarding their motives, preferences and thought-process. Read the top 3 factors women consider when purchasing a vehicle from your dealership.

10 Rules of Effective Electronic Communication by David Martin
10 Rules of Effective Electronic Communication by David Martin
Being proficient in electronic communication, especially email, is important for all salespeople.


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