Sep 1, 2025 | Automotive, Service Advisors / Service Writers, Service Technicians, Service Training
Service Advisor Training: Turning Routine Maintenance Into Lasting Customer Relationships In the dealership world, building customer loyalty doesn’t just happen on the showroom floor—it often starts in the service drive. With proper service advisor training, every oil...
Aug 1, 2025 | Sales Training
The Changing Face of Sales: Why Gen Z Matters As Baby Boomers retire and Millennials take leadership roles, Generation Z (born 1997–2012) is stepping into the spotlight—as both customers and employees. This digitally native generation is redefining how dealerships in...
Jul 1, 2025 | Boat, RV, Sales
Beyond the Sale: Engaging Boat & RV Owners Through Seasonal Service Campaigns In the highly competitive world of boat and RV sales, the moment the keys are handed over doesn’t mark the end of the customer journey—it’s only the beginning. Smart dealerships...
Jun 1, 2025 | Automotive, Sales Training
In today’s fast-paced world, the automobile industry is undergoing a massive transformation. The traditional showroom experience, where customers physically browse cars, test drive, and negotiate face-to-face with salespeople, is quickly being replaced by a more...
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