by jfriday | May 29, 2019 | Automotive, Boat, Closing, Communication, Confidence, Customer Service, Growth, Leadership, Negotiation, New Hires, Presentation, RV, Sales Training, Upselling
Whether called Product Specialists or Salespeople, how would yours do selling popsicles? Let me share a recent experience. I was so ready for a chocolate dessert the other afternoon and I was looking for the Yes, We’re Open sign at the ultimate popsicle store in town....
by jfriday | Sep 27, 2018 | Automotive, Communication, Confidence, Conflict Resolution, Customer Service, Gross Profit, Role Play, Sales Management
Salespeople, Managers and Dealers…stop losing time and money because it’s easier to say “yes”. Let’s review the following scenario. Customer: “Do you think they’ll paint the back bumper and put two new tires on it?”...
by jfriday | Aug 23, 2018 | Automotive, Building Rapport, Communication, Customer Retention, Customer Service, Follow Up, People, Prospecting, Referrals, Sales, Sales Management, Texting
Dealer and Manager, do you feel frustrated by costly expenses needed to get customers through the door? Salespeople who build something really significant, by flexing their own marketing arm, understand the importance of personalization. Many dealers have a few sales...
by jfriday | Apr 30, 2018 | Communication, Customer Service, Goal Setting, Leadership, Management Training
Pick a number and live it every day, with every deal. The target could be a volume number, gross number or both. Sure, you will have other targets such as CSI or occasional targets set by the manufacturer for incentive purposes, but I’m talking about a number that...
by jfriday | Mar 15, 2017 | Automotive, Closing, Communication, Conflict Resolution, Customer Service, Desking The Deal, Gross Profit, Handling Objections, Internet, Negotiation, Sales, Sales Process, Sales Strategies, Sales Training
Customers looking to buy a new or pre-owned vehicle will always be looking to get the best deal. It’s hardwired in most of us to attempt negotiations. Where you end up, if you get the deal, and how good the customer feels about it is dependent on the salesperson...
by jfriday | Jan 23, 2017 | Building Rapport, Communication, Customer Retention, Customer Service, Growth, Sales, Sales Process, Sales Strategies, Sales Training, Service Advisors / Service Writers, Service Training
We can all agree that customer retention in the Service Department trumps all. It brings long-term profitability, higher new vehicle resale rates, higher sales per RO, and increases in Customer Pay work. With that said, you will understand and salute the...
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