Oct 1, 2023 | Automotive, Boat, Communication, Confidence, General, RV, Sales, Sales Management, Sales Process, Sales Strategies, Sales Training, Teamwork
In the ever-evolving landscape of the Automobile, RV, and Boat industries, effective online sales training is crucial for success. Businesses in these sectors, like The Markee Group, understand the significance of staying ahead of the competition. But what sets great...
Jan 30, 2019 | Automotive, Building Rapport, Customer Retention, Presentation, Proposals, Prospecting, Sales Strategies
Do you have a few showroom guests that object to a write-up, even after they’ve demoed a vehicle? Maybe even some who resist taking a demo drive because they don’t want to be put in that write-up situation where someone might ask them to buy. ...
Jan 23, 2018 | Automotive, Closing, Communication, Presentation, Role Play, Sales, Sales Strategies, Sales Training
First off, I’m not painting all salespeople with a wide brush here. Face it, it may be human nature for some to lack the conviction when they have a good bit of doubt about the anticipated customer’s reaction to a proposal. I’m not insinuating that most...
May 10, 2017 | Closing, Communication, Education, Human Resources, Leadership, New Hires, Sales Management, Sales Process, Sales Strategies, Sales Training
When it comes to sales management training for vehicle sales, I’m reminded of a quote I recently read by John Wooden, “The best leadership tool you have is to lead by example.” It bothers me to see parents teaching their kids that it’s...
Mar 15, 2017 | Automotive, Closing, Communication, Conflict Resolution, Customer Service, Desking The Deal, Gross Profit, Handling Objections, Internet, Negotiation, Sales, Sales Process, Sales Strategies, Sales Training
Customers looking to buy a new or pre-owned vehicle will always be looking to get the best deal. It’s hardwired in most of us to attempt negotiations. Where you end up, if you get the deal, and how good the customer feels about it is dependent on the salesperson...
Jan 23, 2017 | Building Rapport, Communication, Customer Retention, Customer Service, Growth, Sales, Sales Process, Sales Strategies, Sales Training, Service Advisors / Service Writers, Service Training
We can all agree that customer retention in the Service Department trumps all. It brings long-term profitability, higher new vehicle resale rates, higher sales per RO, and increases in Customer Pay work. With that said, you will understand and salute the...
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