Jul 31, 2015 | Automotive, Negotiation, Sales Training, Trade-Ins
Let’s talk trade walk. You may have a good handle on it…or you may need to take it up a notch or two. If 65% of the people you talk to have a trade-in and nearly all of which have a higher figure in mind for the trade-in value, the number you deliver may...
Jul 31, 2015 | Automotive, Boat, Needs Assessment, RV, Sales Training
As a desk manager, you, more than most, understand the value of information. You function better, and, of course, can desk much more effectively when you know more about the buyer. When you are more aware of the customer’s motivations, whether there is...
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